How are you creating awareness and getting the word out about your yearbook?
The last couple of months of school are approaching, you just wrapped up winter activities and are beginning spring ones, the order date for your yearbook may be approaching…have you been marketing that to parents? Ask yourself,…
Recognize Your Student With a Love Line
By: Allison Vincent, Marketing Coordinator at a Milestone Group You may be wondering exactly what a Love Line is? Love Lines are text based yearbook dedications written and purchased by parents, and other loved ones, to honor…
Using Video in the Yearbook
If a photo speaks a 1,000 words, then a video speaks 10,000. Consider these numbers: 78% of people watch online videos every week, and 55% view online videos every day. (HubSpot) Mobile video consumption rises by 100%…
Making your yearbook a selling success
By: Allison Vincent, Marketing Coordinator at a Milestone Group Your yearbook is coming together, and your yearbook staff has been hard at work making it look incredible and covering all of the various events throughout the year.…
Building Eye Catching Covers
By: Mike Stephens, Senior Graphic Designer at Milestone Yearbooks Have you ever heard the expression “Beauty is in the Eye of the Beholder”? It’s been around in print for nearly 200 years, and it shows that design…
7 reasons why you want to open a yearbook store
At no cost and with a few clicks, you can set up an online store to sell your yearbook. It is easy to set up, reduces your workload substantially and enables you to sell books online around…
Treat Your School with a Two Part Yearbook
2020 has been a long strenuous year. There’s plenty of memes out there that show just how much we are done with 2020. Many schools are using online learning full-time and many others are going back to…
How to Report on Community News in the Yearbook
Looking for ideas on how to fill the yearbook this year? Finding content for the yearbook is a common issue this 2020-2021 school year as schools are finding their world changing. But just because that club or…
How to Make the Yearbook More About the Lives of Students
There’s no doubt the school yearbook is all about the school, it’s culture, the staff and, of course, the students. But what is a yearbook about when social distancing and a pandemic has put clubs, sports activities…